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Home > Marketing Glossary > Breadcrumbs

Online Marketing Glossary

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Breadcrumbs

Breadcrumbs refer to a secondary navigation aid on websites, consisting of a single line of text that shows visitors their current location on a website, and the relation of that page to the rest of the site. For example, a breadcrumb trail for this page could look like enquiro > marketing glossary > begins with B > Breadcrumbs