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Home > Marketing Glossary > Custom Error Page

Online Marketing Glossary

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Custom Error Page

See 404 Error. Custom error pages are used to customize the content and the look-and-feel of the default page that is displayed on your web server when a 404 File Not Found error occurs. A good 404 error page has a friendly message explaining that the page they requested doesn't exist at the location, a site map to encourage the user to continue exploring the site or at minimum a link to the previous page or homepage of the site.