Marketing Insight - Enquiro Search Solutions

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Online Marketing Glossary

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User Agent

A client side application that is used to access data. A search engine spider or bot is considered a user agent that is used to crawl webpages and return information such as URLs, application names, host operating system data and language. A user agent can also be referred to as a Web crawler or robot. See: http://en.wikipedia.org/wiki/User_agent for more information on user agents.