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Pay-Per-Click Resources

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Customer Testimonial

"Mediative has helped us scale our pay-per-click program 3X while simultaneously improving the quality of prospects and lowering the cost per prospect. As a result, our ppc program now drives more qualified sales opportunities for Marketo than any other paid program. The Mediative team brings great energy and a commitment to making us successful that I found invaluable in an agency relationship."
Jon Miller, VP Marketing, Marketo

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Pay-Per-Click Advertising

Pay-Per-Click (PPC) advertising is a great way to immediately start driving qualified traffic to your site and convert visitors into customers.

Paid Search Expert Angie Dzwonkiewicz explains the process of setting up a new Paid Search account.

 

We understand how your PPC strategy can impact other marketing channels. Paid Search is not just about driving traffic to your website. It’s about maximizing the ability to generate more qualified leads into your marketing funnel and knowing how to direct these new leads effectively. Paid Search is a key channel for any customer acquisition strategy and our experts are passionate about delivering cost-effective, measureable results.

 

We offer several PPC solutions to fit your needs:
  • PPC Optimization Software
  • QuickStart Packages for Small to Mid-Size Businesses
  • Full Service PPC Solutions

 

 What do you get from Mediative's PPC Services?
 Historical performance audits
 Competitor analysis
 Customized campaign segmentation
 Ad copy development
 Keyword research and expansion
 Bid management and search behavior analysis
 Strategic optimization tactics
Ad and landing page testing
Attribution and analytics analysis
Flexible reporting
Banner advertising
Media buy placements

 

Check out these case studies from some of our clients in the B2B software industry:

300% Growth in Qualified Opportunities.
Through the partnership with Mediative, the paid search channel has become one of Marketo’s best demand generation activities. Miller adds “We’ve seen that the quality of these new prospects is very good and they also convert faster than any other demand channel....
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Increased Customer Subscriptions by 70% through PPC Advertising: YouSendIt offers an online solution for independent professionals and businesses for sending, receiving and tracking large files and digital content without email and ftp limitations.
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Increasing the conversion rate on B2B white paper landing pages: For Kinaxis, progressive profiling is top of mind and this determines how search plays a role in attracting early funnel traffic and then nurturing the prospect into a qualified sales-ready lead...
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