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B2B Expert Series Webinars Coaxing the Conversion
How to keep and convert visitors on website landing pages

 

Barriers on a Website
A new research paper reveals how graphics can be a barrier or a gateway to website users.
Download Whitepaper Here

 

The Brand Lift of Search
New Study Commissioned by Google Shows Impact of Search and Sponsored Listings on Consumers
Download Whitepaper Here

 

Gord Hotchkiss up close.

Yahoo! Big Idea Chair

 

Search Marketing Solutions for B2B

Our research into B2B Search Engine Marketing (SEM) shows that today, your corporate image and online brand identity is one of the most valuable assets of your company. In order to remain profitable and maximize your total ROI, your online marketing strategies need to be able to filter out unqualified clicks while enticing prospects to convert at the same time.

For the business-to-business market, SEM is about more than simply being found in Search Engines; it is about delivering:

  • the right person
  • the right message and
  • the right experience
  • at the right time
  • to build the right relationship for both today’s and tomorrow’s needs

That is why we offer complete solutions for your business needs - everything from Organic SEM & SEO to managing your Sponsored SEM strategies (PPC). We also provide in-house research to help you build stronger Search Engine Marketing relationships through usability resolutions with your target market - leveraging technology to bridge the disconnect between intent and lead. However, more than anything else, we know the value of having a robust analytics solution to track and measure success.


Download our Brochure

B2B Search. We Get It.pdf

We are the world-leader in understanding how people use search in complex buying decisions. By understanding your customers and your business, we can leverage that expertise specifically for your target markets making your search engine marketing strategy more powerful.

Your prospects are using search engines to research products and services without bias to proximity and preferred vendors, for solutions that meet their needs and resolve their pains. Our research and knowledge can help your business to build a long-term online marketing strategy that encompasses the entire sales cycle and client buying funnel in order to:

  • Target qualified prospects online
  • Lower your cost/acquisition
  • Put your unique competitive advantage online
  • Motivate buyers with powerful and targeted messaging to take established conversion paths
  • Decrease bounce rates
  • Build strong relationships and brand identity
  • Generate more online leads and increase offline sales

Contact Enquiro Organic for more information on search engine optimization and other B2B search marketing strategies.